One of the most meaningful comments we’ve read about family travel and dude ranches is this: Dude ranches reconnect adults to a simple and innocent part of their childhood and introduce their children to these same experiences.
At dude ranches, everyone can discover magic. Photo courtesy of Western Pleasure Guest Ranch
There’s something uplifting and joyful about that. Like when parents momentarily forget themselves and regress with their kids – revisiting beloved animated cartoons from their youth, or unabashedly belting out favorite ballads from bygone (to their kids) times. Now picture horses and corrals, Stetson hats and western boots, cookouts and wide open landscapes straight out of cowboy movies and novels. Your heart goes pitter-patter, just a little bit. Or a lot. Because in today’s era of quick-paced modernization, invasive technology and growing detachment from nature (and one another), the ranch appeal is arguably more potent — for all generations — than ever before. “Perhaps it is the allure of the Western lifestyle that people long to experience. Perhaps it is the adventure that draws guests to a ranch in the first place. Most likely, it’s a combination,” believes Kari Kilmer, Manager of Vee Bar Guest Ranch. Perhaps. Whatever the case, when on a dude ranch, “The feelings that awaken inside of you are something that most people never imagine. It’s the magic!” agrees Tammy Yurich, Activities Director of Bar Lazy J Guest Ranch.
Living in a dream. Photo courtesy of Latigo Ranch
Exploring the Magic “Dude ranches are a perfect fit for family travel simply because the dynamic shifts,” suggests Ashley Ducharme, Marketing Coordinator of Bar W Guest Ranch. “Everyone within the family is on an authentic adventure because everyone is trying new things (archery, horseback riding, square dancing, skeet shooting and more). This equalizes the parents and the children and fosters open communication. The kids say ‘Do you know what we did today?’ and the parents respond ‘Well do you know what we did today?’” That level playing field wasn’t created by accident. It has taken a lot of work and requires diligent vigilance to maintain. All the more so as it’s increasingly difficult to find other family-focused vacation experiences that so consistently “bring families together naturally,” as Kerstin Auer, Marketing & Sales of Echo Valley Ranch & Spa, sees it, all by placing careful and balanced emphasis on providing “unique adventures and educational experiences that the whole family will enjoy,” says Janice Schoonover, Owner of Western Pleasure Guest Ranch. Over the years, plenty of visitors have predictably compared their dude ranch adventures with the famous magic of other standard-bearing activity providers like Disney. How do dude ranches stand up? Incredibly well! “When you come to a dude ranch, the only lines you’ll find are the strings of horses and riders on the mountain trails. Every moment with your family will be spent finding real adventures, not being herded through fabricated ones. Without crowds of people to fight against, the buzz of this modern world will fade into serenity and wildness,” says Spencer George, son of the owners of Latigo Ranch.
A Chance to slow down and get in touch with natures. Photo courtesy of Geronimo Trail Guest Ranch
Take Things a Little Slower There really is a lot to be said for excitement without overstimulation, and activation without commercialization. “Dude ranches give families… a place to slow down from the fast pace of daily life and reconnect with each other,” observes Meris Stout, Owner of Geronimo Trail Guest Ranch. There are two important elements to this. First, “Free of television, phone calls, texts and push notifications, family members can discover the magic that has captivated ranch guests for a hundred years,” enthuses RC Townsend, Assistant General Manager of Mountain Sky Guest Ranch. Second, “Learning together through nature and animals is a powerful thing for families to share,” says Tyler Beckley, Owner of Three Bars Guest Ranch. Of course, a readiness to make family time together just that much more engaging is stoked by freedom from one another during part of each day. This is aided by the safe environment dude ranches work to create, allowing parents to relax while their kids do their own things. “Kids have freedoms on a dude ranch that most cannot experience in today’s world,” says Jeanne Ross, General Manager of Colorado Trails Guest Ranch. Doug Cole, Owner of Marble Mountain Guest Ranch concurs: “Once you arrive at a dude ranch, you are by default in a more secure environment that has a known and fixed population during the time of your stay. Kids are more enabled to ‘free range.’”
Photo courtesy of R Lazy S Ranch
Step into the Dude Ranch Mindset Predictably, “A dude ranch offers so much… by providing very unique opportunities,” says Kelly Stirn, Owner of R Lazy S Ranch. So let’s explore some them. Keep in mind, however, that “The hardest vacation to describe is one based on an experience. For those of us that live this wonderful, rewarding, down-to-earth lifestyle, it is hard to tell a family on the phone what a wonderful time they will have,” advises Kilmer of Vee Bar Guest Ranch. “They simply have to take our word for it, then try it for themselves.” Let’s do that. Let’s put ourselves briefly in dude ranchers’ shoes by reading their words and imagining how amazing a dude ranch holiday can be. Then let’s all go try it out ourselves, remembering that, as Doug Van Berkum, Owner of Rainbow Trout Ranch likes to point out, “There truly is something for EVERYONE!” To read the extended quotes from the ranchers visit the blog post here. This blog was originally written by the Family Travel Association. Visit them on the web here.